In two commercials that aired during Sunday night's Super Bowl LIII, the makers of Bud Light and Budweiser managed to create excitement and disdain for two of Iowa's biggest industries. Their competitors took to Twitter to voice their distaste for the ads. Before inking a deal with Anheuser-Busch InBev SA for the Super Bowl spot, meanwhile, HBO had also weighed other partners including automakers as well as Coca-Cola Co. "It's not fun when people get together with family and friends to watch a game - and the first ads were hitting corn farmers". Bud Light had a second commercial during the Super Bowl focusing on the fact that they don't use corn syrup.
While high fructose corn syrup has been vilified by some as a common contributor diabetes and obesity, the nation's farmers and agricultural industry began responding nearly immediately, upset at the implication that corn is a product to be completely avoided.
They then travel across the lands to the castles of Miller Lite and Coors Light to deliver them the corn syrup - because those brands use that ingredient in their brewing process. Miller Light had already received its shipment.
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"Well, I think that she was very rigid - which I would expect - but I think she is very bad for our country", Trump responded. Pelosi has, after all, offered the president more than $1bn for border security: just not for building a wall.
"The only reason Bud Light is able to make any case for this advertising campaign is the perception that corn syrup is somehow worse than rice syrup", he says, referring to the rice mixture that Anheuser-Busch likely uses in its recipe.
Along with the commercial, Bud Light also tweeted: "To be clear, Bud Light is not brewed with corn syrup, and Miller Lite and Coors Light are". From a growers standpoint, and even from a national standpoint, with the National Corn Growers Association. Perhaps the corn lobby wanted to keep it that way. "Our office is right down the road! We're not standing with you", he said, a somber look on his face.